CMS re-platforms are surgery. We’ve done enough to know where every artery is.

Choosing the right partner for a migration can make the difference between a smooth success and a nightmare. Here’s what sets CURTIS Digital apart in content and asset migrations:

• Deep Platform Expertise: Our team has hands-on experience with all major enterprise CMS and DAM platforms. Whether it’s Adobe Experience Manager, Sitecore, Salesforce CMS, or Bynder, chances are we’ve migrated content into (and out of) it before. We understand the quirks and best practices of each system, which means fewer surprises and faster execution. We also handle migrations involving modern platforms like Contentful, Webflow, or Framer, bridging the gap between legacy and cutting-edge systems.

• Proven Track Record: We’ve successfully migrated websites and asset repositories for Fortune 500 companies and high-growth startups alike. Complex multilingual sites, content spanning decades, integrations with CRMs and ERPs – we’ve tackled it all. Our past migration projects have resulted in zero SEO regression and improved site performance for our clients. We are proud to be known as the team that “gets it done right the first time.” (As one client put it, we’re the “absolute best” at content migration, because we refuse to fail.)

• Automation + Human Touch: Automation is at the heart of our speed and accuracy. We leverage scripts, cloud migration tools, and even custom software to handle volume efficiently – reducing manual labor and errors. But we don’t rely on automation alone. Our content specialists and engineers review and refine the results to handle nuances like editorial formatting, metadata consistency, and user permissions. This balanced approach means you get the efficiency of machines with the judgment of humans.

• SEO & URL Strategy Expertise: Unlike generic dev shops that might treat migration as a pure IT task, we bring strong marketing and SEO savvy to the table. We work closely with your marketing and SEO teams (or bring our own experts) to plan URL restructuring, implement 301 redirects, and preserve keyword rankings. Post-migration, we double-check Google Search Console for any crawl errors and address them immediately. Your new site is launched without sacrificing your hard-earned search visibility.

• Security-Focused Process: We know your content may include confidential data or regulated information. Our migration environments are secure, access is limited to essential personnel, and all data transfers are encrypted. If needed, we can perform migrations entirely within your firewall or VPN. We also ensure the new environment’s permissions and user roles are correctly configured before launch, keeping your content safe and access-controlled. Governance and security are baked into our approach, not an afterthought.

• End-to-End Partnership: When you engage CURTIS Digital, you get more than just movers. We’re your partners from start to finish. That means we advise on archival strategy (what content might be retired rather than moved), content governance for the new system, and even training your staff on the new CMS or DAM post-migration. Our goal is not only to relocate your information but to set you up for success in your new environment. We don’t disappear after launch – we’re available to support and optimize as your needs evolve.

In short, we tackle content and asset migrations with a blend of technical excellence, strategic insight, and unwavering commitment to your business continuity. While others see migrations as a tedious necessity, we see them as mission-critical operations that deserve white-glove treatment. That’s why companies large and small trust CURTIS Digital when it’s time to make a big move.